Description
John Grimshaw Smart Marketer – Smart Product Creation
Smart Product Creation – Learn how to create and launch irresistible products (and even entire brands) that stand out in the marketplace. With 7 modules, 93 videos and 22 swipeable resources, you’ll walk away from this course with an easy and repeatable process that you can add to your growth strategy.
MODULE 1: Core Concepts Of Product Creation
⊕ Smart Product Creation Flywheel
⊕ New Product Charter
MODULE 2: Establishing Your Brand Identity
⊕ Discovering Your Brand Ethos
⊕ 9 Key Questions to Define Your Brand Palette
MODULE 3: Problem To Solve
⊕ The Perfect Customer Questionnaire
⊕ Find Your Edge Questionnaire
⊕ Top 8 Resources for Trend Analysis
⊕ Conducting Competitive Landscape Analysis
MODULE 4: Form The Solution
⊕ COGS & Margin Assessment Calculator
⊕ Product Brief Template
⊕ Manufacturer Vetting Guide: Pro & Con Analysis
⊕ Top 10 Things To Audit on Your Quote
⊕ 7 Crucial Questions to Ask Potential Manufacturers
⊕ Product Packaging Design Checklist
MODULE 5: Product Manufacturing
⊕ Weekly Manufacturer Check-In Guide: Best Practices and Essential Questions
MODULE 6: Launch The Solution
⊕ Customer Identity Questionnaire
⊕ The Perfect 3 Question Testimonial Builder
⊕ Creative Brief for Influencers
⊕ Buzzbuilder Email Templates
⊕ Buzzbuilder Email Swipe File
⊕ Buzzbuilder Sites – Swipe File
⊕ PreOrder Sites – Swipe File
⊕ Seasonal Launch Event – Swipe File
⊕ Influencer Marketing Checklist
⊕ Product Demoing Checklist
MODULE 7: Product Recombobulation
⊕ Smart Product Creation Workbook
Sale Page: https://smartmarketer.com/smart-product-creation/
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