Paige Brunton – Square Secrets Bundle

Module 1: Business foundations

• What you really need to know about picking a niche and differentiating yourself in the Squarespace world

• How to create a killer portfolio, even if you haven’t had any clients yet!

• Strategic portfolio building that attracts the exact type of clients you want

• How to design a completely customized web design process that serves both your clients and works around your life

• How to create packages that fit both with your area of genius and your clients’ needs perfectly

• The exact formula to price your services for both the value you provide and to support your life and business

Module 2: Finding clients

• What you really need to know about short-term strategies to get clients now and long-term strategies for getting clients to come to you consistently over time

• The pros and cons of common marketing strategies

• How to pick the one strategy for landing clients that serves your unique life situation and talents

• Guest expert interviews with the biggest names in Squarespace web design + online business on exactly what their marketing strategies that have them booked out are, and how you can replicate their success

Module 3: Locking down sales

• My exact rinse and repeat process for holding free consult calls that book clients and the questions you need to ask right away to save yourself serious headaches down the road

• The red flags to look out for on a consult call to save yourself from working with the cray cray clients

• You landed a client, YAY! … Now what?! Exactly the steps to take once your potential client says ‘yes!’

• The tech of collecting payments and signing contracts lightening fast, so you never lose a sale because of a clunky system

• The one magical file you need to send to make your client think ‘darn, I made a great decision!’ and keep your project on track

• A behind-the-scenes look at how to use a CRM to automate this entire sales process

Module 4: Designing sites for clients

• Exactly how to collect content and onboard your client, including the steps and tech to make it all happen as simply and quickly as possible

• How to tweak the web design process when designing for clients as opposed to yourself

• The practical tech considerations you need to make when creating sites for others (accounts, logins and passwords, picking plans, etc.)

• How to set boundaries and collect client feedback in a way that doesn’t make you crazy

• A behind-the-scenes look at an offboarding process which makes your client feel cared for, eliminates back and forth emails and gets you an on-time final payment

• The vital key steps you need to take to keep your project on schedule and complete it on time, every time.

Module 5: Long-term business success

• Done-for-you templates and repeatable processes so you can do less busy work and more design work!

• A plug and play finance tracking system so you always know your numbers and don’t have a panic attack come tax time

• Exactly how to pay yourself a consistent salary even when your business income is all over the place

• Designing your week to balance design work, marketing tasks, internal projects and business tasks

Module 6: Legal & taxes

• The two vital things you really need to do from day 1 of starting your business

• The bits you definitely want to cover in your client contract

• Business insurance. What it is and why it’s a good idea

• Eveything you need to know about and prepare for tax-time

• How to get help from the legal and tax experts who understand creative, online businesses – for free!