Description
Ashton Shanks – 7 Day Copywriting Challenge Featuring ChatGPT
7 Day Copywriting Challenge Featuring ChatGPT
The 7-Day copywriting challenge is designed to help media buyers and copywriters to improve their direct response copywriting using a research-based, pain-oriented approach to conversion copywriting. The course also teaches how to integrate AI.
Course curriculum
1. Welcome to the course!
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A message from your instructor
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How to use this course
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Before we begin
2. Let’s get started!
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Day 1 – Competitive Research
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Day 2 – Customer Research
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Day 3 – Intro to Empathy Mapping
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Day 4 – Hook Discovery
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Day 5 – Hook Variation
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Day 6 (Part One)- Turning Hooks Into Ads Using ChatGPT
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Day 6 (Part Two) – Creating Ads From Scratch
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Day 7 – Split Testing Copy
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